KBC MD tours Mombasa offices, urges staff to explore ways of generating revenue
Kenya Broadcasting Corporation (KBC) Managing Director, Agnes Kalekye, has urged staff at the KBC regional Sauti House Office in Mombasa to explore innovative ways to generate revenue to support its operations.
During a familiarization tour of Sauti House, Kalekye stressed the importance of the regional office becoming self-sustaining and independent from the head office.
“I want you to operate as a profit and loss (P&L) unit, where the revenue you generate ensures the efficient running of your operations. While KBC has a public service mandate, it is also registered as a commercial entity. So let’s think in an enterprising way,” she said.
Kalekye, who was accompanied by the Human Resources Manager, Daniel Okoth, and other senior officials, commended the staff for their dedication and excellent service.
She specifically encouraged the Pwani FM team to remain responsive to changing audience preferences.
“I want to commend you for your exemplary service. This is also the first region to automate its processes, which is a significant step in eliminating revenue leaks within the corporation. My goal for the Coast region is for it to become the most profitable in revenue and operations within the next two years, so much so that Nairobi will look to this region for benchmarking,” she added.
Kalekye assumed office three weeks ago.
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The post KBC MD tours Mombasa offices, urges staff to explore ways of generating revenue appeared first on KBC.