What I discuss in this article is the basic idea of ??honesty. The Internet is a wonderful place to do business, but with continuous flooding of spyware, malware and spam, which can be a horrible and very frustrating for the average user. I am shocked but not surprised, by the ethical practice of companies using pop-ups and spam to sell a product. No wonder, because the fact is that business practices work. Any of us who have worked in this field for a while know that traffic is king.

My experience has been an honest return for honesty in dealing with customers. Maybe it's not a quick buck, but I can look in the mirror in the morning and know I did the right thing. I'd rather have a customer for life than a fly by night sales to a customer who tricked me into buying my product. There is always the bottom line of making money. It should be about service and product value. Over the past two years I've had more cleaning business computers that have been completely invaded by viruses, trojans and spam from what I've done team building. The number one complaint is "just want to be able to use my computer, do not worry about viruses and trojans and updates!" How I can take advantage of unethical business practices? Yes I do when I spend an hour cleaning a computer. I do not take the time to teach users? You bet it does! I spend an hour or two hours with a client after making a clean or build a computer. Do I lose money with this practice? Yes I do, but I will win the respect of clients and the client will always come back.

The greater challenge with doing business online is that they do not always get to be face to face with our customers. Still, there are ways around this that add value to your customer and the value of repeat business. Does not take much to call and thank someone for your business. Does not take much to send a thank you card. I think sometimes we forget that email is not the only way to communicate. With the prevalence of spam is not always the best way to communicate well. The Internet can be a very impersonal. It is ethically difficult for all of us trying to sell a product or business online. Is there the possibility of revealing too much, with little return? That's always a chance we take when we offer advice or suggestions to a customer. I can guarantee that over time, the word spreads, and your business will develop a group of customers who value the service and explain to others.

Being a small business is a challenge in the fast-paced world of retail chain stores. We can not offer big discounts on large chain stores can, but we can offer value for the product. I challenge anyone in the IT industry to take a little extra time to teach users the do's and don'ts of surfing the web. That will benefit your business and benefit the customer as well.